Strategic discussions come to life in intimate roundtable sessions led by farmers and startups from PwC Agtech Innovation. Focused on on-farm challenges, technologies already available on the market, and emerging opportunities, these conversations foster active listening and deeper engagement with the topics shaping the event agenda. Each round features two simultaneous tables, with groups of up to 10 participants, creating an environment designed for meaningful exchanges, practical insights, and connections with the potential to turn into action.
Agtech Meeting 2026
The power of convergence: geopolitics, economics and technology in agriculture’s new landscape
On October 21, the PwC Agtech Innovation will host the 12th edition of the Agtech Meeting.
Agribusiness is undergoing profound transformation, as technology, new business models, geopolitics, and environmental and social challenges converge to reshape value chains and redraw global trade flows.
Under the theme “The power of convergence: geopolitics, economics, and technology in the new agricultural landscape,” the event explores the forces shaping the future of agribusiness and the increasing need for agility, efficiency, and adaptability across the agricultural ecosystem.
Building on its established relevance while expanding its impact, the Agtech Meeting returns in a new format and at a new venue. The event aims to foster knowledge exchange, strengthen meaningful business connections, and create new opportunities for relationship building across the industry.
Photo: Agtech Meeting 2025
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Key themes
1. Technology convergence
The advancement of artificial intelligence and emerging architectures as catalysts for transformation across both the farm and operational environments.
2. The geopolitics of food security
The reshaping of the global order as countries reposition their production and trade strategies.
3. Business ecosystems
The evolution of business models, value chains, and value creation in an increasingly integrated physical and digital world.
4. Productive resilience
The constraints and growth opportunities associated with finite resources, such as water, soil, and biological systems, which underpin agricultural production.
5. Human capital & culture
The critical role of people, skills, and organizational culture in turning technological potential into sustainable business outcomes.
Photo: Agtech Meeting 2025
Inside the experiences
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Program
9 a.m. BRT
Opening session
The power of convergence: geopolitics, economics and technology in agriculture’s new landscape
Geopolitical, economic, and technological shifts are reshaping markets, value chains, and global competitiveness. In agribusiness, these converging forces are creating unprecedented opportunities to enhance productivity, efficiency, and competitiveness, while challenging established models and accelerating the need for adaptation.
The opening panel of Agtech Meeting invites participants to explore how these forces are shaping the sector and Brazil's role in this new landscape. Beyond examining economic and technological trends, the discussion seeks to put people at the center of transformation, highlighting the leadership, collaboration and vision required to convert change into opportunity and drive meaningful impact.
10 a.m. BRT
Panel
How far does technology autonomy go in the multi-agent era?
The rise of agentic workforce marks a new chapter in the evolution of artificial intelligence. While the first wave of AI focused on generating insights and supporting decision-making, a new generation of digital agents is beginning to execute complex tasks, coordinate workflows, and operate alongside human teams. The challenge is no longer simply adopting technology but defining where autonomy creates the greatest value. Through real-world agribusiness cases, both on-farm and beyond the farm gate, this panel explores how companies are redefining productivity, decision-making, and the future of work.
11 a.m. BRT
Panel
Between efficiency and trust: what is changing in agribusiness trade flows?
Global trade is entering a new phase. Geopolitical tensions, shifting alliances, and growing demands for transparency are reshaping markets, supply chains, and commercial relationships across agribusiness. As companies seek greater efficiency while strengthening resilience, diversification is becoming both a strategic imperative and a source of growth. This discussion examines how trade flows are evolving, where new opportunities are emerging, and what it will take to compete in an increasingly complex global landscape.
2 p.m. BRT
Panel
Long-term business models: new revenue streams, vertical integration and servitizatio
In an environment defined by tighter margins, rising costs, and greater market complexity, agribusiness leaders are rethinking how value is created across the value chain. From vertical integration and service-based offerings to technology-enabled trading models, companies are exploring new ways to strengthen resilience and unlock sustainable growth. Drawing on practical examples and emerging trends, this panel highlights how forward-looking organizations are positioning themselves for long-term competitiveness.
3 p.m. BRT
Panel
The new architecture of credit, risk and financing in agribusiness
As private capital gains relevance across agribusiness, the sector is undergoing a structural transformation in how growth is financed and risk is managed. Once largely reliant on public funding, companies and farmers are adapting to a new environment shaped by greater financial sophistication, operational efficiency, and evolving risk management instruments, with rural insurance playing an increasingly important role. Bringing together perspectives from across the value chain, this panel examines how the financial and insurance architecture of agribusiness is evolving, lessons from international markets, and the role of technology, data, and innovation in building a more competitive, resilient, and farmer-centered ecosystem.
5 p.m. BRT
Closing session
Why do we still need one another?
As artificial intelligence becomes more capable and technology continues to reshape the way we work, a fundamental question remains: what role do human relationships play in building the future? Closing the Agtech Meeting, this thought-provoking conversation explores the importance of communities, trust, purpose, and unique human capabilities in an era defined by technological acceleration. An invitation to reflect on why progress is ultimately built not only through innovation, but through people.
10 a.m. BRT
Panel
Nature’s patentes: minerals, biological assets and genetics
Nature is emerging as one of the main sources of innovation in agribusiness, inspiring solutions that combine science, biotechnology, and knowledge of living systems. Soil minerals and microorganisms, biological products, and advances in plant and animal genetics are opening new pathways to more efficient, resilient production system with a lower dependece on chemical inputs. This shift positions biodiversity as a strategic asset, capable of creating economic value whilestrengthening the competitiveness of Brazilian agribusiness.
11 a.m. BRT
Talk
The paradox of land as a physical asset in times of digital acceleration
As automation and digital technologies transform entire industries, food production remains rooted in an asset that cannot be replicated: land. This apparent paradox is attracting a growing number of investors who see agribusiness as a long-term opportunity for diversification and capital allocation. Enabled by technology, the sector continues to demonstrate how physical and digital assets can evolve together, creating value across generations.
11:30 a.m. BRT
Talk
Defense technologies and their convergence with agricultural production
Recent conflicts have accelerated the development of technologies such as drones, increasing their autonomy, artificial intelligence, and ability to operate in complex environments. As these innovations move beyond their original applications, agribusiness is emerging as one of the sectors most capable of unlocking their potential. From spraying and monitoring to precision planting, this convergence highlights how advances developed for one context can create new opportunities across agricultural production.
2:30 p.m. BRT
Talk
The role of advanced skills: critical thinking, ethics, and purpose
As artificial intelligence takes on an increasing share of operational and analytical work, uniquely human capabilities become even more valuable. Critical thinking, contextual judgment, collaboration, and ethical decision-making are emerging as essential skills in a rapidly changing environment. Rather than competing with technology, high-performing individuals and organizations will increasingly depend on their ability to combine human insight with intelligent systems.
3 p.m. BRT
Panel
Nature as strategic infrastructure: water, climate, and biodiversity
Nature supports more than half of global GDP - around US$44 trillion, according to the World Economic Forum -, securing essential systems such as water availability, climate stability, soil fertility, and resilient value chains. Yet climate change, biodiversity loss, and increasing pressure on natural resources are exposing the extent to which economic growth depends on healthy ecosystems. As a result, organizations are beginning to view regeneration, resilience, and natural capital not only as sustainability priorities, but as drivers of innovation, competitiveness, and long-term value creation.
10 a.m. BRT
Talk
Brazil's next food frontier: food traceability
Food traceability is redefining the relationship between brands and consumers worldwide, providing greater transparency around the origin, quality, and sustainability of food products. This talk explores the importance of traceability for Brazil’s access to global markets and examines the role of brands in building narratives that translate complex data into more informed and conscious consumer choices.
11 a.m. BRT
Talk
Animal protein: will the next race be for volume or value?
Brazil's livestock sector built its global leadership on scale, productivity, and competitiveness. The next chapter, however, may be defined by a different question: how to extract more value from what is already produced. Sustainability, traceability, productive efficiency, and quality are increasingly becoming differentiators capable of expanding market access and strengthening competitiveness. This discussion examines which transformations must accelerate to help the sector capture this opportunity.
2 p.m. BRT
Talk
Pathways for Brazil to lead renewable energy generation in the world
Few countries combine natural resources, agricultural scale, and energy potential the way Brazil does. From biofuels to biogas, biomethane, SAF, and other low-carbon solutions, the foundations are in place for the country to play a leading role in the global energy transition. The conversation explores the regulatory, logistical, and investment challenges that remain, as well as the role of innovation and private-sector leadership in unlocking this opportunity.
3 p.m. BRT
Talk
Has conservation become a business opportunity for Brazilian agribusiness?
For decades, conservation was viewed primarily as an environmental responsibility. Today, it is increasingly being discussed through business lenses. As markets for environmental assets continue to evolve, new models are emerging to connect conservation with economic value creation. This talk explores the role of farmers, companies, and investors in advancing this agenda and asks a fundamental question: are forests, biodiversity, and conservation already recognized as strategic assets in agribusiness?
4 p.m. BRT
Talk
Who will finance the next decades of agribusiness growth?
Innovation, sustainability, and technology are creating new opportunities for agribusiness growth. At the same time, they are increasing the sector's need for long-term capital, sophisticated financial instruments, and new approaches to risk management. As private capital gains momentum, a broader ecosystem of investors, fintechs, insurtechs, digital platforms, and venture capital funds is entering the market. This talk examines how the financial landscape is evolving to support the next generation of agribusiness growth.
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